Effective Date: March 15, 2021
Your privacy is very important to us. Before we get to the details, check out our Privacy Label to see a summary of our privacy practices and read the full policy below.
Collection and Sale of Data
- Do we sell your personal information? No
- Do we share or sell aggregate information? No
- Do we share your data with third party API partners? No
- Do we use sensitive categories of data, like health information? No
- Do we use your contact list if you allow us access? Yes
- Do we delete your data when you request account deletion? Yes
- Do we retain your data for as long as we need it unless you request deletion? Yes
Privacy Tools and Controls
- Can you control who sees your activity and content? Yes
- Can you control who sees your location-based activity? Yes
- Are your activity and profile privacy controls set to “Everyone” by default? Yes
- Can you delete your data? Yes
- Do all members worldwide have the same suite of tools and controls? Yes
- Do we track your device location to provide Snowledge services to you? Yes (with your consent)
- Do we track your device location while you are not using the app? Yes (with your consent)
- Do we track your browsing activities on other sites? No
- Do we listen to you using your device microphone? No
- Do we send you marketing communications with opt out? Yes
- Do we send you push notifications with opt out? Yes
Snowledge is headquartered in Portland, OR and our Services are provided to you by Snowledge Corporation. If you are a resident of the European Economic Area (“EEA”), Snowledge, Inc. is the controller of your personal data for the purposes of EEA data protection law.
P.O. Box 19131
Portland, OR 97280
Information Snowledge Collects
Snowledge collects information about you, including information that directly or indirectly identifies you, if you or your other members choose to share it with Snowledge. We receive information in a few different ways, including when you track, complete or upload activities using the Services. Snowledge also collects information about how you use the Services. There are also several opportunities for you to share information about yourself, your friends, and your activities with Snowledge. For example:
Account, Profile, Activity, and Use Information
We collect basic account information such as your name, email address, date of birth and gender (if you choose to provide it), as well as username and password that helps secure and provide you with access to our Services.
Profile, activity and use information is collected about you when you choose to upload a picture, activity (including date, time and geo-location information as well as your speed and vertical feet/meters), join a challenge, view others’ activities, or otherwise use the Services.
We use your contact information so we can respond to your support requests and comments.
We collect and process location information when you sign up for and use the Services. We do not track your device location while you are not using Snowledge, but in order to provide Snowledge’s core Services, it is necessary for us to track your device location while you use Snowledge. If you would like to stop the device location tracking, you may do so at any time by adjusting your device settings.
Content You Share
We gather information from the photos, posts, comments, and likes, and other content you share on the Services, including when you participate in partner events.
You can choose to add your contacts’ information by connecting your contacts from your mobile device or social networking accounts to Snowledge. If you choose to share your contacts with Snowledge, Snowledge will, in accordance with your instructions, access and store your contacts’ information in order to identify connections and help you connect with them.
Snowledge allows you to sign up and log in to the Services using accounts you create with third-party products and services, such as Facebook and Apple (collectively, “Third-Party Accounts”). If you access the Services with Third-Party Accounts we will collect information that you have agreed to make available such as your name, email address, profile information and preferences. This information is collected by the Third-Party Account provider and is provided to Snowledge under their privacy policies. You can generally control the information that we receive from these sources using the privacy controls in your Third-Party Account.
Technical Information and Log Files
We collect information from your mobile device, which provides us with technical information when you access or use the Services. This technical information includes device and network information, log files and analytics information.
The Services use log files. The information stored in those files includes IP addresses, browser type, internet service provider (ISP), platform type, and date/time stamp. This information is used to analyze trends, administer, protect and secure the Services, track member movement in the aggregate, and gather information for aggregate use.
We may collect information from you through third parties, such as when we collect your feedback through surveys.
How Snowledge Uses Information
Snowledge uses the information we collect and receive as described below.
To provide the Services
We use the information we collect and receive to provide the Services, including providing you with the ability to:
- Record your activities and analyze your performance.
Subject to your privacy controls, your information, including parts of your profile, username, photos, members you follow and who follow you, your activities, the devices you use, and likes and comments you give and receive will be shared on Snowledge so that you may be able to participate in the Services. Your precise location information, such as where you ski or snowboard, may also be shared on Snowledge in accordance with your privacy controls.
To protect you and the Services
We use the information we collect to protect members, enforce our Terms of Service and Community Standards, and promote safety. For example, we find and remove content that violates our terms, such as hate speech or spam, as well as suspend or terminate accounts that share such content.
To improve our Services
We also use the information we collect to analyze, develop and improve the Services. To do this, Snowledge may use third-party analytics providers to gain insights into how our Services are used and to help us improve the Services.
To communicate with you
We use the information we collect to provide support in response to your requests and comments.
We may also use the information we collect to market and promote the Services, activities and events on Snowledge. This includes marketing and push communications, where you have not opted out of receiving such messages and notifications.
We do not sell your personal information. Snowledge may aggregate the information you and others make available in connection with the Services and post it publicly or share it with third parties. Examples of the type of information we may aggregate include information about resorts, runs, vertical feet, etc. Snowledge may use, sell, license, and share this aggregated information with third parties for research, business or other purposes.
How Information is Shared
In addition to sharing aggregated data about our members as described above, we also share personal information in accordance with your preferences, as needed to run our business and provide the Services, and where required for legal purposes, as set forth below.
Publicly Available Information
When you join the Snowledge community, your profile and your activities are set to be viewable by everyone by default. Your name and other profile information is viewable by other Snowledge members and, subject to your privacy controls, additional information and content you share may also be viewable. For example, your photos and activities may be accessed by other Snowledge members. We provide a variety of tools to control the sharing of your information and encourage our members to adjust their controls to align with their desired experience.
Sharing Information and Activities
As a social network, we share your information with other Snowledge members and the public in accordance with your privacy controls. You can change the visibility of the activities you upload to Snowledge. You can also share your activities with your contacts via text, email, or on social media applications like Facebook. If you link your Snowledge account to other social networks and share your activities, they will be viewable on such third-party platforms, including your location information. You should use caution when sharing information via third parties and you should carefully review the privacy practices of such third parties.
Affiliates and Acquirors of our Business or Assets
We may preserve and share your information with third parties, including law enforcement, public or governmental agencies, or private litigants, within or outside your country of residence, if we determine that such disclosure is allowed by the law or reasonably necessary to comply with the law, including to respond to court orders, warrants, subpoenas, or other legal or regulatory process. We may also retain, preserve or disclose your information if we determine that this is reasonably necessary or appropriate to prevent any person from death or serious bodily injury, to address issues of national security or other issues of public importance, to prevent or detect violations of our Terms of Service or fraud or abuse of Snowledge or its members, or to protect our operations or our property or other legal rights, including by disclosure to our legal counsel and other consultants and third parties in connection with actual or potential litigation.
How We Protect Information
We take several measures to safeguard the collection, transmission and storage of the data we collect. We employ reasonable protections for your information that are appropriate to its sensitivity. The Services use industry standard Secure Sockets Layer (SSL) technology to allow for the encryption of personal information.
Managing Your Settings
Snowledge offers several features and settings to help you manage your privacy and share your activities. Privacy controls are located in your setting page in the app. Snowledge provides you the option to make your activities private.
Adjust Notification and Email Preferences
Updating Account Information
You may correct, amend or update profile or account information at any time by adjusting that information in your account settings. If you need further assistance correcting inaccurate information, please contact Snowledge at https://Snowledge.co.
Deleting Information and Accounts
You can delete your account data in the settings page in the app. To request that your account is deleted, click here.
After you make a deletion request, we permanently and irreversibly delete your personal data from our systems, including backups. Once deleted, your data, including your account and activities cannot be reinstated. Following your deletion of your account, it may take up to 90 days to delete your personal information and system logs from our systems. Additionally, we may retain information where deletion requests are made to comply with the law and take other actions permitted by law.
Note that content you have shared with others, such as photos, or that others have copied may also remain visible after you have deleted your account or deleted specific information from your own profile.
Snowledge also provides you the option to remove individual activities you have posted without deleting your account. Once removed,the activities may remain on Snowledge’s systems until you delete your account.
Your Rights and Our Legal Bases
We provide the same suite of privacy tools and controls to all of our members worldwide.
Our Legal Bases
- as necessary to provide the Services and fulfill our obligations pursuant to the Terms of Service. For example, we cannot provide the Services unless we collect and use your location information;
- where necessary to comply with a legal obligation, a court order, or to exercise and defend legal claims;
- to protect your vital interests, or those of others, such as in the case of emergencies; and
- where necessary for the purposes of Snowledge’s or a third party’s legitimate interests, such as our interests in protecting our members, our partners’ interests in collaborating with our members, and our commercial interests in ensuring the sustainability of the Services.
The Services are operated from the United States. If you are located outside of the United States and choose to use the Services or provide information to us, you acknowledge and understand that your information will be transferred, processed and stored in the United States, as it is necessary to provide the Services and perform the Terms of Service. United States privacy laws may not be as protective as those in your jurisdiction.
Retention of Information
Information connected to you that is no longer necessary and relevant to provide our Services may be de-identified or aggregated with other non-personal data to provide insights which are commercially valuable to Snowledge, such as statistics of the use of the Services. For example, we may retain depersonalized geolocation information to continue to improve the Services. This information will be de-associated with your name and other identifiers.